IA projects take many shapes and sizes, and it should come as no surprise that hospitality spaces built to suit travelers take a very specific skillset. Hear from IA Job Captain Adam Treiser, Managing Director Marlene Liriano, and Senior Designer Gisselle Amador as they discuss those skills and discuss the future of the industry.

At an airport, resort, hotel, or any other space that caters to travelers, no two people will have the same agenda, goals, or personal taste. Yet, there are still commonalities in how such spaces can be optimized for users. Finding comfortable moments, maintaining host brand integrity, creating a space that's responsive and flexible—these challenges and more are discussed by IA team members Adam Treiser, Gisselle Amador, and Marlene Liriano.