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How Should the Creative Brief Change in the Always-On World?
December 22, 2015
Marketing
michael wolf
How Should the Creative Brief Change in the Always-On World?
michael wolf
December 22, 2015
Marketing

How Should the Creative Brief Change in the Always-On World?

michael wolf
December 22, 2015
Marketing

In this edition of Firestarters, we focus on a topic near and dear to planners' hearts: the creative brief. Industry leaders share how they've adapted creative briefs at their agencies to help drive projects in an always-on world.

Read the article on thinkwithgoogle.com >

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